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The Senior Digital Traffic associate is responsible for the daily content management of the VictoriasSecret.com Online Shop, including home & landing pages and marketing offers/programs. Adheres to tight presentation standards and Online Shop Business Rules. Traffics deliverables from cross-functional teams: Design, Copy, Internet Merchandising, Marketing and Web Operations. Optimizes process, drives resourcing and establishes timelines per official processes and manages each deliverable through to completion. Uses Content Management System to upload, QA, fix and deploy approved daily and site launch creative.
Executes daily updates and launches on VictoriasSecret.com includes building timelines, distributions, managing deliverables from merchants, marketing and creative partners and setting up the content for launch in the CMS, proofing and issue resolution.
Coordinates resources, tasks and schedules and effectively communicates across departments to define scope of work/expectations and ensure deadlines for deliverables are met.
Facilitates internal and cross-functional reviews, intakes feedback and executes follow-ups with various partners. Interfaces frequently with Copy, Merchandising, Marketing, FEWD, Design, Web Operations and Production teams.
Manages various key creative distributions and insures feedback is addressed.
Responsible for using the Content Management System to upload creative elements. Owns QA/proofing and resolving any issues the team finds. Prioritizes issues to be addressed.
Maintains a state-of-the-art online customer experience, identifying process improvements, supporting special projects and working with multiple teams to execute the business vision.
Supports offer copy and execution
Tests functionality to ensure that applications, features, links and other site functions are technically performing as designed.
Supports execution of loyalty programs such as Angel Card and Secret Rewards.
Maintains knowledge of industry best practices through online patterning, focused on topics relevant to VictoriasSecret.com.
Meticulous attention to detail
Deadline oriented & works well under pressure
Ability to juggle multiple tasks and projects and prioritize
Excellent written and oral communication and presentation skills
Ability to self-manage with stellar time-management skills
Ability and willingness to work off-hours when necessary to meet deadlines
Self-motivated, Team player
Experience working with clients and delivering on their expectations
Skillful in creative problem solving, negotiating and resolving conflict
Bachelor's Degree or equivalent experience
3+ years of Ecommerce experience using a Content Management System
Some experience with a major consumer brand (agency experience acceptable)
Some experience proofreading
Proficiency in PowerPoint, Excel, Word, Outlook
Experience using a Content Management System
Ability to view information on a computer monitor
Ability to communicate verbally in English
REPORTS TO: Manager, Traffic and Coordination
STAFF RESPONSIBILITES: Oversees 3-4 Digital Traffic Associates
LOCATION/TRAVEL: New York based. Overnight travel to Columbus occasionally.
About Victoria's Secret
Victoria's Secret is the best lingerie brand in the world and dominates the global marketplace. There is no close second. Our name has become synonymous with all things feminine and sexy-from lingerie and sleepwear, to beauty products, to swim, sport and beyond. Whether shopping our stores, catalogue or website, or watching the Victoria's Secret Angels on the runway of the world's biggest fashion show, Victoria's Secret brings fantasy to life. We're innovative and have evolved and stayed relevant for 35+ years because of our fundamental belief that the customer rules!